SHSU Undergraduate Catalogue 2002 - 2004 SHSU Student
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SCHOOL OF PUBLIC COMMUNICATION

ACTING CHAIR: James D. Ragsdale, Jr.

NAVIGATION: Course Descriptions | Multimedia Authoring and Communication Program | Major In Multimedia Authoring and Communication BA | Major In Multimedia Authoring and Communication BS

The School of Public Communication houses five programs interrelated by the common thread of communication. These programs include Journalism, Photography, Radio-Television, Speech Communication and the Multimedia Authoring and Communication program. The exciting programs in the School of Public Communication are the fastest growing in the College of Arts and Sciences. Visual and verbal modes of communication play a significant role in society. Whether it is informing the public on the economic effect of a widely fluctuating stock market, the exercise of free speech in the U.S. Congress or here in Texas, providing photographic images of critical events around the world, or improving relationships in the human family, effective communication is critical. The ability to use language well, think clearly, speak eloquently, and communicate effectively has long been recognized as the hallmark of an educated person. That recognition is the driving force behind the programs offered in the School of Public Communication. The Public Communication programs offer the opportunity for students to develop the specific skills and experiences demanded for a smooth transition into the working world of visual and verbal communication.

COMMUNICATION COURSE DESCRIPTIONS

COM 131 FORMS OF PUBLIC EXPRESSION. An historical overview of oral, print, photographic, and broadcast discourses and their cultural significance. This course will focus on how these forms of public communication interact with each other and audiences in order to tell stories, sell products and ideas, and influence behavior. Credit 3.

COM 333 WEB SITE DEVELOPMENT. This course is designed to introduce students to the process of designing and creating web sites for the World Wide Web. Beginning with an understanding of the Internet, its history and development, students move on to actually creating web pages in rudimentary HTML 4. Students are also introduced to web authoring tools and learn about their strengths and weaknesses in creating and maintaining websites. The course concludes with an examination of scripting languages, browser differences, and the future of HTML as it morphs to meet the demands of users and programmers worldwide. Credit 3.

 

Multimedia Authoring and Communication Program

PROGRAM COORDINATOR (interim): HUGH S. FULLERTON

The information world is going digital, and the Multimedia Authoring and Communication Program prepares students for careers in the fast-developing field of multimedia and internet communications. The major core consists of courses selected from eight programs in four departments. This major, draws on interrelated fields and provides the student with a full range of skills needed for new media presentations. The focus is on creation of content for the computer-based media. The goal is to make each student proficient in three areas of expertise, design, writing/editing/presentation, and management/technology, and to provide advanced work in one or more of these areas.

The Multimedia Authoring and Communication Program is available with either the Bachelor or Arts or Bachelor of Science degree. Both are 40-hour majors.

Required Courses for Major
The following courses are required for all majors:
COM 131, 333, JRN 131, SCM 286 or 370, CS 234 or IT 290, ART 161 or PHO 231, ART 234, 265, PHO 233, ENG 430, RTV 163/116, 335, 479

 
Curriculum: Bachelor of Arts
Major In Multimedia Authoring and Communication
First Year Credit Second Year Credit
CS 133 or 143 3 ART 234 3
COM 131 3 PHO 233 3
ENG 164, 165 6 Component Area 4 (Literature) 3
HIS 163 3 MTH 164 or 170 3
Component Area 3 (Natural Science, from two departments) 8 CS 234 or IT 290 3
RTV 163/116 4 HIS 164 3
ART 161 3 POL 261 3
JRN 131 3 Foreign Language 141, 142 8
33 PHL 3
KIN 215 1
33
Third Year
Credit
Fourth Year
Credit
SCM 286 or 370 3 RTV 479 3
COM 333 3 ENG 430 3
ART 265 3 POL (200-level) 3
RTV 335 3 General Electives (Adv.) 12
Minor * 9 Minor* 12
Component Area 5 (Social and Behavioral Sciences) 3
33
General Elective (Adv.) 3
Foreign Language 263, 264 6
33
NOTE: Hours of advanced electives needed will vary with minor field selected.

 

Curriculum: Bachelor of Science
Major In Multimedia Authoring and Communication
First Year
Credit
Second Year Credit
CS 133 or 143 3 ART 234 3
COM 131 3 PHO 233 3
ENG 164, 165 6 Component Area 4 (Literature) 3
HIS 163, 164 6 JRN 131 3
Component Area 3 (Natural Science, one department) 8 CS 234 or IT 290 3
ART 161 3 RTV 163/116 4
MTH 164 or 170 3 POL 261 3
KIN 215 1 Component Area 3 (Natural Science, one department) 8
33 MTH elective 3
33
Third Year Credit Fourth Year Credit
SCM 286 or 370 3 RTV 479 3
COM 333 3 ENG 430 3
ART 265 3 POL (200-level) 3
RTV 335 3 General Electives (Adv.) 9
Minor** 9 Component Area 4 (Cultural Studies) 3
Component Area 5 (Social and Behavioral Sciences) 3 Minor * 12
General Elective (Adv.) 3
33
MTH or Science electives 6-8
33-35
NOTE: Hours of advanced electives needed will vary with minor field selected.

*Minors available: Students taking the Multimedia Authoring and Communication major are required to take their minor in one of the seven related fields: Art, Computing Science, English, Journalism, Photography, Radio-TV, or Speech Communication. For specific minor requirements, refer to each minor program in this catalog.

MULTIMEDIA AUTHORING AND COMMUNICATION
COURSE DESCRIPTIONS
See appropriate department and program listings elsewhere in this catalog for descriptions of individual courses.